By Jason Cohen.

My fingers trembled as I fed page 34 of 72 into the fax machine, deftly pressing the head of each page into its creaky jaws so that this cheap machine wouldn’t snag two pages at once, obscuring the precious scribbles adorning the footer of each page where it read: “Seller’s Initials: _______”.

By Chris Davies.

Yahoo! has snapped up video streaming startup and Google+ Hangout rival OnTheAir, as CEO Marissa Mayer continues to cherry-pick tech to make the company more competitive against her former employer Google.

By Ben Horowitz.

Your startup is going well, and as your business expands, you hear the dreaded words from someone on your board: “You need to hire some senior people. Some real ‘been there, done that’ executives to help you get the company to the next level.”

By David Angotti.

With local businesses spending over $20 billion on marketing each year, Google is hopeful that the recently announced small-business services will help them capture some of the highly-profitable market share.

By Ryan Sammy.

Unfortunately, not every content promotion you attempt will go as well as you expected.

The good news is most content promotion fails are salvageable if you can pinpoint what went wrong and then take the necessary steps. Ask yourself these questions to help determine how you can save your promotion:

Sourced from www.coolest-gadgets.com

There is just something about underwater photos that make it look all like a dream.

By Wenlei Ma.

Coca-Cola’s Facebook traffic went up 870% during the promotional period of its successful ‘Share a Coke’ campaign.

By Lauren Sorenson.

Propaganda has been used in some way by every political movement or government since the dawn of time. Its main goal is to influence. It can be used to sway opinion, to move people to act, or to affect decisions. Sound familiar?

Perhaps nothing is as effective and efficient in spreading your message as a viral marketing campaign. The idea behind viral marketing is to inspire people to spread your message for you. It’s been estimated that a successful viral campaign can have 500-1000 times more impact than a non-viral campaign.

Crafting a successful viral marketing campaign is more difficult than it looks. It requires careful planning and research. Use this cheat sheet to get started.

By Nidhi Subbaraman

By embracing a “digital first” approach, The Guardian has seen readership on its website shoot up by over 40% year over the past two years. Its latest feature, the Twitter-scaling search bot @GuardianTagBot, should only help. “It has fun and charm, but it’s also fantastically useful and structurally sound,” Janine Gibson, who leads the papers’ digital operations in the U.S., tells us.