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Posts Tagged ‘Outdoor’

Wednesday, December 1st, 2010

H&M’s stunning store launch

H&M‘s new flagship store opened in Amsterdam with some spectacular projection mapping created by Muse Amsterdam. It’s not that long since putting a giant ribbon around a building was considered the cutting edge height of imagination. Now Projection Mapping techniques can bring CGI effects into the real world- gathering crowds that never clustered around a [...]

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Monday, November 29th, 2010

Xbox Kinect Projection Mapping

PROJECTION Mapping continues to develop as a way for brands to interact with their consumer. In the case of the launch of Xbox Kinect, it becomes uniquely appropriate. For  their German launch Xbox Kinect worked with Seeper on the Stachus in Central Munich with dramatic results.

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