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Posts Tagged ‘agency’

Tuesday, October 18th, 2016

Agencies Want Increased Transparency For Ad Metrics

By Laurie Sullivan.

Agencies are calling for increased transparency around ad buys and time spent with media, following Facebook’s and Dentsu’s admission of miscalculation of metrics.

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Monday, June 8th, 2015

Which brand at which agency?

Sourced from Amsterdam Ad Blog.

Ever asked yourself which agency is currently working for which brand after seeing an extraordinary well executed commercial – or, more often, the opposite?

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Friday, September 28th, 2012

Social Marketers Don’t Walk The Talk

By Jason Falls.

Brand and agency marketers don’t see social media marketing as a lead or sales generation channel, don’t spend much money on it but insist that it’s an integral part of the marketing and business mix.

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Wednesday, October 26th, 2011

7 Ways To Build A Brand From Scratch, Inspired By “Playground Sessions”

Playground Sessions is a new music learning system from BBH unit Zag. But its biggest lesson may be in how agencies are approaching new product development.

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Friday, February 18th, 2011

ICAN named Best Digital Agency at 2011 Digital Media Awards

ICAN has been awarded the title of Best Digital Advertising/Marketing Agency at the 2011 Digital Media Awards

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