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Articles by Topic: News

Thursday, July 23rd, 2015

3 Steps to Take Your Mobile Advertising Campaigns from Zero to Hero

By Brendan Beckham.

Despite the incredibly high amount of time that consumers are spending on tablets and smartphones, mobile advertising on a whole remains mostly an underutilized and overlooked concept.

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Thursday, July 23rd, 2015

How to Succeed in Email Marketing

By David Roe.

Does anyone care about your email marketing? Litmus decided to find out — and has good news to report.

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Thursday, July 23rd, 2015

Visual Content Marketing: Building Digital Stories That Really Connect

By Jim Yu.

Visual trumps text, so make it a key part of your marketing strategy, says columnist Jim Yu. He outlines seven steps to follow when telling your story with visual content.

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Thursday, July 23rd, 2015

Why Native Advertising Fails

By Sarah Snow.

In the last few years, native advertising has been in vogue. Indeed, media companies touted it as the savior of publishing. More and more publishers offer it.

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Wednesday, July 22nd, 2015

12 Tools You Didn’t Realize Could Send You More Blog Traffic

By Shirley Pattison.

It’s no secret.
We all want more blog traffic.

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Wednesday, July 22nd, 2015

Content Curation: Don’t Trip on These Banana Peels

Sourced from Content Curation Marketing.

With the demand for fresh content consistently increasing, companies are seeking new ways to keep up.

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Wednesday, July 22nd, 2015

Video Marketing Tutorials – Widespread Distribution

Sourced from Talented Gamer.

Video marketing is quickly catching up with article marketing as a means of generating traffic.

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Tuesday, July 21st, 2015

5 Skills to Master Before You Even Think About Applying for a Social Media Job

By Jim Belosic.

Just a few years ago, the job title “social media manager” didn’t exist.

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Tuesday, July 21st, 2015

Facebook Changes the Way It Counts Video Views for Advertisers

By Kurt Wagner.

Three seconds still counts as a video view on Facebook — unless, of course, you’re paying for that view.

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Tuesday, July 21st, 2015

Coca-cola Creates First Ever “Drinkable” Advertising Campaign

By Tereza Litsa.

Coca Cola is taking advertising to the next level, promoting Coke Zero in a sense that you wouldn’t expect! It’s not the sight, nor the sound, but the taste that is promoted on its latest campaign, creating a “drinkable billboard”!

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