PML Group Posterwatch Report Indicates Strong Spend For Cadbury, Diet Coke, 7Up Unilever’s HB ice cream brand was the biggest spender on outdoor advertising in the food & beverage sector in March, according to the latest Posterwatch report from PML Group. The company’s ‘Tastes Like…’ campaign accounted for €400k worth of spend in March, according [...]

The next Toolkit Seminar takes place on Tuesday 21st May. This month’s event is slightly different in that it will be broken into two sections – firstly a short panel discussion followed by a practical, “how to” presentation.

Gerry Daly was presented the Magazines Ireland Lifetime Achievement Award at a ceremony in Dublin on 23 April. The award was presented by Duan Stokes, Chairman, Magazines Ireland.

Dublin agency’s new global campaign for Tiger Beer launches in Vietnam

Capitalising on Horizon’s exclusive license for OmniMotion Play Display Technology, pub goers are invited to test their skills in the Heineken ‘Get in the Game’ Place Kicking competition.

Clyde Court Hotel, Lansdowne Road, Ballsbridge, Dublin 4. Wednesday 24 April 2013 8am-1pm http://www.magazinesireland.ie/digital-forum About Publishing 360 The world of publishing continues to evolve with new and traditional forms combining to create multi-channel content. Publishers recognise the need to provide a multi-channel offering to remain successful in meeting ever-changing consumer demands. Keeping up with the [...]

Sourced from Retail Intelligence.

Fewer Than Half Think The Images Will Deter Smokers.

Sourced from Starcom.

Dublin based agency eightytwenty won the coveted Creative Agency of the Year award at last Friday night’s Digital Media Awards.

Sourced from Mindshare.

Last weekend (22nd Feb) saw the launch of a revolutionary new interactive cinema campaign for Unilever’s Lynx Apollo campaign.