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1/12/2010

Chicken Winner

THE One Club invited judges to choose their Top Ten from the past decade of One Show Interactive winners. Their number one? Subservient Chicken, created by Crispin Porter + Bogusky for Burger King in 2004. Seen as work that defined the Digital Decade, the highly interactive campaign cemented the word ‘viral’ into the marketing dictionary.

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  • Cathal Gillen

    Very good

  • http://www.mediastreet.ie/blog/ Editor

    Glad you liked it- ED.

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